Professionally written. Personally yours.

Stay in touch. Close more deals.

Pre-built, personalized email journeys that keep every owner, buyer and tenant in your book warm. Touched nurtures relationships into revenue.

Built forIndustrialOfficeRetailMultifamilyMedical OfficeHospitalityLandCar WashMixed-use
8 touches in 90 daysThen every quarter
Day 05142845607590
Ongoing
Market numbers and quarterly emails, refreshed every quarter where available
Sarah opened this 3 times
Industrial Buyer · Day 45 · Who's leasing
Who's signing industrial leases
AMAlex Morganto SarahTue 9:14 AM
YB
Your BrokerageIndustrial · Investment sales
Detroit, MI

Hey Sarah,

Hope the week's been good so far.

Who signs the leases says more than how much space is leasing.

Industrial vacancy around Detroit held at 3.6% this past quarter, against 6.8% nationally, according to CBRE and Cushman & Wakefield.

What size range are you looking at these days?

Or if it's easier, tell me what you're looking for here.

Talk soon,
Alex

Alex MorganSenior Associate, Your Brokerage(248) 555-0100
YB

P.S. Congrats on the new location. Let me know how the move goes.

Sources: CBRE Detroit Industrial and Cushman & Wakefield U.S. Industrial, Q3 2026

Sarah asked for listings that fitOn your Worth a call list
Automated nurturingEmails go out in your name on business days, at the times your contacts are most likely to read.
Preconfigured journeys66 journeys written for real CRE roles and property types. Plus General for everyone else.
Tailored to each contactTheir name, their asset class, market numbers, and a button that fits their role.
Custom newslettersSend your own update to your whole book, or start from a monthly draft.
How Touched keeps you in touch

Between your database and the market.

The market changes. Listings change. People’s needs change. Touched turns every change into a reason to reconnect, in your name and branding.

01 The market changesA short market note for each client’s property type, every figure sourced.
From: You Market noteWhat changed for flex and industrial owners this quarterDetroit industrial vacancy held at 3.6% in Q3, per CBRE.
02 Listings changeAdd a listing and Touched finds who it fits. You send it with one tap.
Fits 3 of your clientsFlex · 24,000 SFDanaMarcusNoraScheduled · Thu ✓
03 People’s needs changeWhen someone leans in, Touched tells you who to call today, and why.
DWWORTH A CALLDana WhitfieldOpened the listing twiceCall
One journey, start to close

From first touch to closed deal.

DW
Meet DanaOwns a flex building. Not selling yet. Tagged Industrial Seller.
YouTouchedDanaMeanwhile, you're working other deals
Add & tag Dana
Day 0
Plain note
Day 5
Fun fact
Day 14
Comparable sales
Day 28
Sale prep
Day 45
Pricing read
Flagged
Most engaged
Day 60
Tax & financing
Day 75
What I'm seeing
Day 90
If I were selling
Quarterly
Stays warm
Opens and clicks
Asks for a valuation
You call
Listing won
Day 0Day 90Every quarter after
Out of sight, never out of mind.
And after the deal

Win or lose, the relationship keeps going.

Deal won
Client care journeyA thank-you, a referral ask, a one-year anniversary note, then quarterly check-ins. Your next deal often starts with your last client.
Lost or not now
Stay in touch journeyA gracious note now, a fresh check-in around six months later when timing often shifts, then quarterly. You stay the first call next time.
Why nurture works

The broker who stays in touch gets the call.

Commercial deals come from relationships, and relationships fade without contact. Nurture keeps them warm between deals, so the next one starts with you.

Without nurture
You remember them when you need something.
They hear from you once a year, if that.
When their lease is up, they call whoever reached out last.
With Touched
They hear from you every few weeks, with something useful.
You see who’s opening, clicking and asking.
When timing changes, you’re the first call.
The first call when timing changesLeases expire, loans mature, partners want out. You can’t predict when, so you stay in front of everyone.
More referralsPeople pass along the name of the broker they keep hearing from, not the one they met once.
See who’s leaning in firstEvery open, click, reply and request is tracked, so you know exactly who to call this week.
Your book keeps its valueRelationships don’t go cold between deals. Every contact stays warm, year after year.
Listing match

New listing? Touched already knows who to tell.

Add a property once. Touched matches it to the contacts it fits and shows it in their upcoming journey emails, in your name, so the right people hear about it and you see who bites.

01 · You add it
For sale · IndustrialFlyerOM
2450 Industrial PkwyExample listing
38,000sq ft
24′clear height
4dock doors
02 · Touched matches it4 matches
DO
Dan OkaforIndustrial Buyer
RS
Rachel SteinIndustrial Buyer
MB
Mike BrennanIndustrial Buyer
GN
Greg NovakIndustrial Investor
Picked from your book automatically. Nobody to sort, no list to build.
03 · You see who bites
In their upcoming journey emailsFeatured: 2450 Industrial Pkwy
Mike Brennan clicked the listing2m
Rachel Stein replied: “Can we walk it Thursday?”18m
Dan Okafor clicked the listing1h
Rachel Stein is worth a callCall
Add a listing onceMatched to the contacts it fitsEvery click and reply in front of you

Technology that remembers. You do the relating.

The nurture math

Staying in touch properly is a full-time job. You already have one.

Every contact on a journey gets eight emails in the first 90 days, then one each quarter. Pick the size of your book and see what that adds up to.

Contacts in your book
About 11 emails per contact in year one: Days 0 to 90, then quarterly.
Emails, year one
5,500Each one written for that contact’s role and asset class.
Hours by hand
917At 10 minutes to write and send each one.
Work weeks
22.9
44% of your 52-week year, at 40 hours a week. Touched does it for you.
× 10 min÷ 40 hrs
Why every contact matters

Some of your book will transact this year. You can’t know which ones.

A lease runs out, a loan comes due, a partner wants out. Set your own assumptions and watch the funnel.
1. Share of your book facing a decision each year
2. Share of those you win, when you’re the first call

About 1 in 8 commercial leases comes up each year (based on CBRE lease-term data)

Your book, this yearYour assumptions
Contacts in your book500
10% face a lease, loan or sale decision
Will transact this year50
About 13 are in the market at any moment
20% of those you win as the first call
Deals you could win10
You can’t tell which 50 it will be, so Touched keeps all 500 warm and you’re the name they remember.
Your commission per deal
Sitting in your book this year$250Kin potential commission: 10 deals at $25K each.
14×
Return on
one deal

Win just one extra deal, and Touched pays for itself 14 times over.

Illustrative, based on your picks above. Payback compares one $25K commission with the Full access plan at $149 a month ($1,788 a year).
Cold Storage LandlordCold Storage TenantFlex LandlordFlex TenantIndustrial BuyerIndustrial LandlordIndustrial SellerIndustrial TenantSelf-Storage BuyerSelf-Storage SellerMedical Office BuyerMedical Office LandlordMedical Office SellerMedical Office TenantOffice BuyerOffice LandlordOffice SellerOffice TenantManufactured Housing BuyerManufactured Housing SellerMultifamily BuyerMultifamily SellerMultifamily Small Owner SellerSenior Housing BuyerSenior Housing Seller1031 Exchange InvestorCar Wash BuyerCar Wash SellerHotel BuyerHotel SellerLand BuyerLand SellerRV Park & Campground BuyerRV Park & Campground SellerSpecial Purpose BuyerSpecial Purpose SellerMixed-use BuyerMixed-use LandlordMixed-use SellerMixed-use TenantClient CareLoan Maturity OwnerOwner-User BuyerReferral PartnerSale-Leaseback SellerStay in TouchAuto Dealership BuyerAuto Dealership SellerAuto Parts BuyerAuto Parts SellerBank Branch BuyerBank Branch SellerChildcare BuyerChildcare SellerDollar Store BuyerDollar Store SellerPharmacy BuyerPharmacy SellerFast food (QSR) BuyerFast food (QSR) SellerRestaurant LandlordRestaurant TenantShopping Center BuyerShopping Center LandlordShopping Center SellerShopping Center TenantCold Storage LandlordCold Storage TenantFlex LandlordFlex TenantIndustrial BuyerIndustrial LandlordIndustrial SellerIndustrial TenantSelf-Storage BuyerSelf-Storage SellerMedical Office BuyerMedical Office LandlordMedical Office SellerMedical Office TenantOffice BuyerOffice LandlordOffice SellerOffice TenantManufactured Housing BuyerManufactured Housing SellerMultifamily BuyerMultifamily SellerMultifamily Small Owner SellerSenior Housing BuyerSenior Housing Seller1031 Exchange InvestorCar Wash BuyerCar Wash SellerHotel BuyerHotel SellerLand BuyerLand SellerRV Park & Campground BuyerRV Park & Campground SellerSpecial Purpose BuyerSpecial Purpose SellerMixed-use BuyerMixed-use LandlordMixed-use SellerMixed-use TenantClient CareLoan Maturity OwnerOwner-User BuyerReferral PartnerSale-Leaseback SellerStay in TouchAuto Dealership BuyerAuto Dealership SellerAuto Parts BuyerAuto Parts SellerBank Branch BuyerBank Branch SellerChildcare BuyerChildcare SellerDollar Store BuyerDollar Store SellerPharmacy BuyerPharmacy SellerFast food (QSR) BuyerFast food (QSR) SellerRestaurant LandlordRestaurant TenantShopping Center BuyerShopping Center LandlordShopping Center SellerShopping Center Tenant
Inside Touched

Everything about your book, on one screen.

touched.cx/dashboard
touched.cx
WORKSPACE
Dashboard
Reports
Contacts
Properties
Journeys
Newsletter
Welcome back, AlexTouched is running. 412 relationships being nurtured · 6 worth a call today
Add contact
Active contacts
486+38 this month
Emails sent, 30 days
1,318across 9 journeys
Replies, 30 days
23from 19 contacts
Requests, 30 days
7valuations and searches
Worth a callView all contacts →
People showing the most interest in the last 30 days.
MB
Mike BrennanCar Wash Seller · opened 4×, clicked 2×
Call
LK
Laura KimMultifamily Buyer · replied Tuesday
Call
TA
Tom AlvarezIndustrial Tenant · clicked 3 listings
Call
Live activitySee all activity →
Valuation request from Dana W.3m
Laura K. replied to Day 451h
Mike B. clicked the market numbers2h
Newsletter sent to 486 contactsMon
New request
What's my property worth?Dana Whitfield · Industrial Seller
Flex building · selling within a year
touched.cx/contacts
Contacts+ Add contact
Search your book…
AllIndustrialMedicalRetail
CONTACT · JOURNEYNEXT EMAIL
MBMike BrennanIndustrial SellerTue 9a
LKLaura KimMedical BuyerTue 8:40a
TATom AlvarezCar Wash SellerWed 9:15a
RSRachel SteinFast food (QSR) BuyerThu 8:50a
01 · Contacts
Your whole book, organizedFilter by asset type, role and journey. See who’s next in line.
touched.cx/journeys
Industrial Seller
8 emails + quarterly
DAY 0Glad we got connected
DAY 5What I check first before listing a building
DAY 14Why your building’s size class matters now
DAY 28What buyers ask about before they offer
DAY 45Where industrial pricing really stands
YOUR BROKERAGE
What I check first before listing a buildingHey Mike,
Talk soon,
Alex
02 · Journeys
Read every email firstBrowse each journey touch by touch, exactly as contacts get it.
touched.cx/reports
EngagementLAST 30 DAYS
Open rate48%
Click rate11%
Replies23
Deals won2
SentOpenedClickedReplies
03 · Reports
See what’s workingOpens, clicks, replies and deals over time, so you know which journeys earn their keep.
How setup works

Live in three steps.

01
Add your logo & brandingUpload any logo file, pick your color and add your headshot. Touched trims it and checks it reads clearly.
02
Add your contacts & listingsAdd contacts and listings, and Touched matches them to the right people.
03
Tag and goGive each contact a journey. The first emails go out on schedule, in your name.
No CRM to babysit.
No pipelines to update, no templates to build, no emails to write. Three steps, then Touched takes it from there.
Works with what you already use
GmailOutlookSpreadsheetsZapier
Import from CSV, Excel or Google Sheets.
Your brand, not ours

It reads like it came from your desk. Because it did.

Your logo, headshot and color on every email. Upload whatever logo file you have. Touched trims it, checks it reads on your color, and shows you exactly what your contacts will see.

Try a brand color#8A3AD9
Your logo reads clearly on your color
Live previewWhat Sarah sees
YB
Your BrokerageCommercial real estate
Hey Sarah,

Industrial vacancy around Detroit held at 3.6% this past quarter, according to CBRE.

Or if it's easier, tell me what you're looking for here.

Talk soon,
Alex

Alex MorganSenior Associate · (248) 555-0100
Your Brokerage
Every touch counts.

A car wash buyer and a medical office seller want different things. Each one gets a journey written for them.

Every email is professionally written for commercial real estate, then sent in your name.

JourneysPlus General for everyone else
Property typesFrom flex space to fast food
Industrial10 journeys
Warehouse, flex, cold storage and self-storage, from every side of the deal.
IndustrialBuyer Seller Tenant Landlord
FlexTenant Landlord
Cold storageTenant Landlord
Self-storageBuyer Seller
Office & medical8 journeys
Leasing and investment sales, plus the tenant mix and buildout medical owners weigh.
OfficeBuyer Seller Tenant Landlord
Medical officeBuyer Seller Tenant Landlord
Multifamily7 journeys
Rents, vacancy and exit options for apartment, manufactured and senior housing owners.
MultifamilyBuyer Seller
Small buildingOwner
Manufactured housingBuyer Seller
Senior housingBuyer Seller
Specialty11 journeys
Car washes, hotels, RV parks, land and special purpose, plus a journey built for 1031 exchange buyers.
Car washBuyer Seller
HotelBuyer Seller
LandBuyer Seller
RV park & campgroundBuyer Seller
Special purposeBuyer Seller
1031 exchangeInvestor
Mixed-use4 journeys
Storefronts with apartments or offices above, from every side of the deal.
BuyerInvestors and owner-users
SellerOwners of mixed buildings
TenantGround-floor businesses
LandlordOwners leasing storefronts
Relationships6 journeys
For the people and moments that cross every property type.
Owner-userBuyer
Sale-leasebackSeller
Referral partnerCPAs, attorneys, lenders
Loan maturityOwner
Client carePast clients
Stay in touchLost or not-now deals
Three steps, then hands offPick one, tag a contact, and it runs.Every journey is written for one role in one property type, so each email speaks to what that person actually cares about.
1
Pick a journeyOne role, one property type.
Industrial Tenant
2
Tag a contactUpload a spreadsheet or BCC Touched.
Any contact in your book
3
It runsIn your name, timed to their time zone.
Touched is running
20 journeys
Retail & net leaseSingle-tenant net lease, shopping centers and restaurant space, written around guarantors, lease term and cap rates.
Fast food (QSR)Buyer Seller
PharmacyBuyer Seller
Auto partsBuyer Seller
Dollar storeBuyer Seller
Bank branchBuyer Seller
ChildcareBuyer Seller
Auto dealershipBuyer Seller
Restaurant spaceTenant Landlord
Shopping centerBuyer Seller Tenant Landlord
The journeys

66 journeys, plus General for everyone else.

  • IndustrialBuyer8 emails · quarterly

    Industrial Buyer

    Investor or owner-user acquiring industrial and flex product. Cares about power capacity, clear height and column spacing, small-bay versus big-box vacancy divergence, cap rate entry points against the 2021-22 peak, and automation-ready specs.

  • OfficeTenant8 emails · quarterly

    Office Tenant

    Occupier searching for or renewing office space. Cares about which quality tier a building actually competes in before comparing rents, where real negotiating leverage sits (Trophy and prime space favor the landlord, Class A-minus and B favor the tenant), tenant-improvement allowances and renewal timing, and the collapsed construction pipeline as a constraint on how many real options exist to compare.

  • Medical OfficeSeller8 emails · quarterly

    Medical Office Seller

    Owner, often a physician-owner, considering a sale of a medical office asset. Cares about which tenant-credit tier sets realistic pricing, whether a sale-leaseback fits better than a straight sale, the documentation a serious buyer will check first (zoning, certificate-of-need status, lease structure, remaining term), and how the construction slowdown and returning institutional capital affect timing.

  • MultifamilySeller8 emails · quarterly

    Multifamily Seller

    Owner considering a sale of a multifamily property. Cares about how real occupancy and renewal performance strengthen a pricing story beyond the advertised rent roll, how a shrinking construction pipeline affects buyer demand, timing a sale against improving absorption trends, and the different ways deals are getting structured right now.

  • RetailLandlord8 emails · quarterly

    Shopping Center Landlord

    Owner of a shopping center with bays to lease. Covers tenant mix, exclusives, getting a bay ready, tenant improvement budgets and starting renewals early.

  • Car WashBuyer8 emails · quarterly

    Car Wash Buyer

    Investor or owner-operator evaluating car wash acquisitions. Cares about site format economics (tunnel vs. in-bay vs. self-serve), membership churn, stacking and ingress-egress, water/environmental permitting, and the 1031/bonus-depreciation angle.

Why Touched

The work of a full marketing team, without the team.

Touched
Generic email tool
Doing it by hand
Emails written for each CRE role and asset class
Done for you
You write them
You write them
Market numbers, cited and refreshed quarterly where available
Built in
You research them
You research them
Timed touches over 90 days, then quarterly
Automatic
You build the sequence
Calendar reminders
New listings matched to the contacts they fit
Automatic
You build the list
From memory
Sent on business-day mornings, in their time zone
Automatic
You schedule it
When you remember
Your logo, headshot and color
Automatic
Template setup
Plain email
Replies forwarded, most-engaged contacts flagged
Built in
Opens and clicks only
Your inbox, if you notice
Your time each month
Ready-made
Hours
Days
Pricing

Your best leads already know you.

Start with the niche you work, and add more when your book grows.

No contracts. Cancel anytime.
NicheOne property type, like Car Wash or Pharmacy.
$29/ month
Billed monthly. Cancel anytime.
Start nurturing today
BundleEvery journey in one asset class, like Office or Industrial.
$59/ month
Billed monthly. Cancel anytime.
Start nurturing today
Full accessBest value
Every journey, across every property type.
$149/ month
Billed monthly. Cancel anytime.All 66 journeys, plus General
Start nurturing today
Every plan includes
Automated nurturingEvery touch sends on schedule
Your brandingLogo, headshot and color
Your own newsletterYour market updates, to any group of contacts
A journey for everyoneGeneral journey for unsorted contacts
Seasonal touchesUp to five holiday notes a year
Questions

The things brokers ask first.

Every touch counts.

The broker who stays in touch gets the call.

Your next deal is probably already in your contacts. Tag them once, and Touched keeps you in front of them every week you're busy with something else.

Start nurturing today
Professionally written. Personally yours.

Stay in touch. Close more deals.

Pre-built, personalized email journeys that keep every owner, buyer and tenant in your book warm. Touched nurtures relationships into revenue.

Built forIndustrialOfficeRetailMultifamilyMedical OfficeHospitalityLandCar WashMixed-use
Sarah opened this 3 times
Industrial Buyer Day 45 Who's leasing
Who's signing industrial leases
AMAlex Morganto SarahTue 9:14 AM
YB
Your BrokerageIndustrial Investment sales
Detroit, MI

Hey Sarah,

Hope the week's been good so far.

Who signs the leases says more than how much space is leasing.

Industrial vacancy around Detroit held at 3.6% this past quarter, against 6.8% nationally, according to CBRE and Cushman & Wakefield.

What size range are you looking at these days?

Or if it's easier, tell me what you're looking for here.

Talk soon,
Alex

Alex MorganSenior Associate, Your Brokerage(248) 555-0100
YB

Sources: CBRE Detroit Industrial and Cushman & Wakefield U.S. Industrial, Q3 2026

Sarah asked for listings that fitOn your Worth a call list
8 touches in 90 daysThen quarterly
Day 05142845607590
Automated nurturingEmails go out in your name on business days, at the times your contacts are most likely to read.
Preconfigured journeys66 journeys written for real CRE roles and property types. Plus General for everyone else.
Tailored to each contactTheir name, their asset class, market numbers, and a button that fits their role.
Custom newslettersSend your own update to your whole book, or start from a monthly draft.
How Touched keeps you in touch

Between your database and the market.

The market changes. Listings change. People’s needs change. Touched turns every change into a reason to reconnect, in your name and branding.

01 The market changesA short market note for each client’s property type, every figure sourced.
From: You Market noteWhat changed for flex and industrial owners this quarterDetroit industrial vacancy held at 3.6% in Q3, per CBRE.
02 Listings changeAdd a listing and Touched finds who it fits. You send it with one tap.
Fits 3 of your clientsFlex · 24,000 SFDanaMarcusNoraScheduled
03 People’s needs changeWhen someone leans in, Touched tells you who to call today, and why.
DWWORTH A CALLDana WhitfieldOpened the listing twiceCall
One journey, start to close

From first touch to closed deal.

DW
Meet DanaOwns a flex building. Not selling yet. Tagged Industrial Seller.
YouTouchedDana
Day 0Add & tag Dana
Day 0Plain note
Day 5Fun fact
Day 14Comparable sales
Day 28Sale prep
Day 45Pricing read
DanaOpens and clicks
FlaggedMost engaged
Day 60Tax & financing
Day 75What I’m seeing
DanaAsks for a valuation
YouYou call
Day 90If I were selling
YouListing won
QuarterlyStays warm
Out of sight, never out of mind.
And after the deal

Win or lose, the relationship keeps going.

Deal won
Client care journeyA thank-you, a referral ask, a one-year anniversary note, then quarterly check-ins. Your next deal often starts with your last client.
Lost or not now
Stay in touch journeyA gracious note now, a fresh check-in around six months later when timing often shifts, then quarterly. You stay the first call next time.
Why nurture works

The broker who stays in touch gets the call.

Commercial deals come from relationships, and relationships fade without contact. Nurture keeps them warm between deals.

Without nurture
You remember them when you need something.
They hear from you once a year, if that.
When their lease is up, they call whoever reached out last.
With Touched
They hear from you every few weeks, with something useful.
You see who’s opening, clicking and asking.
When timing changes, you’re the first call.
The first call when timing changesLeases expire, loans mature, partners want out. You can’t predict when, so you stay in front of everyone.
More referralsPeople pass along the name of the broker they keep hearing from, not the one they met once.
See who’s leaning in firstEvery open, click, reply and request is tracked, so you know exactly who to call this week.
Your book keeps its valueRelationships don’t go cold between deals. Every contact stays warm, year after year.
Listing match

New listing? Touched already knows who to tell.

Add a property once. Touched matches it to the contacts it fits and shows it in their upcoming journey emails, in your name, so the right people hear about it and you see who bites.

01 You add it
For sale IndustrialFlyerOM
2450 Industrial PkwyExample listing
38,000sq ft
24′clear height
4dock doors
02 Touched matches it4 matches
DO
Dan OkaforIndustrial Buyer
RS
Rachel SteinIndustrial Buyer
MB
Mike BrennanIndustrial Buyer
GN
Greg NovakIndustrial Investor
Picked from your book automatically. Nobody to sort, no list to build.
03 You see who bites
In their upcoming journey emailsFeatured: 2450 Industrial Pkwy
Mike Brennan clicked the listing2m
Rachel Stein replied: “Can we walk it Thursday?”18m
Dan Okafor clicked the listing1h
Rachel Stein is worth a callCall

Technology that remembers. You do the relating.

The nurture math

Staying in touch properly is a full-time job. You already have one.

Every contact on a journey gets eight emails in the first 90 days, then one each quarter. Pick the size of your book.

Contacts in your book
Emails, year one5,500
Each one written for that contact’s role and asset class.
Hours by hand917
At 10 minutes to write and send each one.
Work weeks22.9
44% of your 52-week year, at 40 hours a week. Touched does it for you.
Why every contact matters

Some of your book will transact this year. You can’t know which ones.

A lease runs out, a loan comes due, a partner wants out. Set your own assumptions.
1. Share facing a decision each year
2. Share of those you win

About 1 in 8 commercial leases comes up each year (based on CBRE lease-term data)

Your book, this yearYour assumptions
Contacts in your book500
10% face a lease, loan or sale decision
Will transact this year50
About 13 in the market right now
20% of those you win as the first call
Deals you could win10
You can’t tell which 50 it will be, so Touched keeps all 500 warm and you’re the name they remember.
Your commission per deal
Sitting in your book this year$250Kin potential commission: 10 deals at $25K each.
14×

Win one extra deal and Touched pays for itself 14 times over.

Illustrative, based on your picks above. Payback compares one $25K commission with the Full access plan at $149 a month ($1,788 a year).
Cold Storage LandlordCold Storage TenantFlex LandlordFlex TenantIndustrial BuyerIndustrial LandlordIndustrial SellerIndustrial TenantSelf-Storage BuyerSelf-Storage SellerMedical Office BuyerMedical Office LandlordMedical Office SellerMedical Office TenantOffice BuyerOffice LandlordOffice SellerOffice TenantManufactured Housing BuyerManufactured Housing SellerMultifamily BuyerMultifamily SellerMultifamily Small Owner SellerSenior Housing BuyerSenior Housing Seller1031 Exchange InvestorCar Wash BuyerCar Wash SellerHotel BuyerHotel SellerLand BuyerLand SellerRV Park & Campground BuyerRV Park & Campground SellerSpecial Purpose BuyerSpecial Purpose SellerMixed-use BuyerMixed-use LandlordMixed-use SellerMixed-use TenantClient CareLoan Maturity OwnerOwner-User BuyerReferral PartnerSale-Leaseback SellerStay in TouchAuto Dealership BuyerAuto Dealership SellerAuto Parts BuyerAuto Parts SellerBank Branch BuyerBank Branch SellerChildcare BuyerChildcare SellerDollar Store BuyerDollar Store SellerPharmacy BuyerPharmacy SellerFast food (QSR) BuyerFast food (QSR) SellerRestaurant LandlordRestaurant TenantShopping Center BuyerShopping Center LandlordShopping Center SellerShopping Center TenantCold Storage LandlordCold Storage TenantFlex LandlordFlex TenantIndustrial BuyerIndustrial LandlordIndustrial SellerIndustrial TenantSelf-Storage BuyerSelf-Storage SellerMedical Office BuyerMedical Office LandlordMedical Office SellerMedical Office TenantOffice BuyerOffice LandlordOffice SellerOffice TenantManufactured Housing BuyerManufactured Housing SellerMultifamily BuyerMultifamily SellerMultifamily Small Owner SellerSenior Housing BuyerSenior Housing Seller1031 Exchange InvestorCar Wash BuyerCar Wash SellerHotel BuyerHotel SellerLand BuyerLand SellerRV Park & Campground BuyerRV Park & Campground SellerSpecial Purpose BuyerSpecial Purpose SellerMixed-use BuyerMixed-use LandlordMixed-use SellerMixed-use TenantClient CareLoan Maturity OwnerOwner-User BuyerReferral PartnerSale-Leaseback SellerStay in TouchAuto Dealership BuyerAuto Dealership SellerAuto Parts BuyerAuto Parts SellerBank Branch BuyerBank Branch SellerChildcare BuyerChildcare SellerDollar Store BuyerDollar Store SellerPharmacy BuyerPharmacy SellerFast food (QSR) BuyerFast food (QSR) SellerRestaurant LandlordRestaurant TenantShopping Center BuyerShopping Center LandlordShopping Center SellerShopping Center Tenant
Inside Touched

Everything about your book, on one screen.

touched.cx/dashboard
Welcome back, AlexTouched is running. 6 worth a call today
Active contacts486+38 this month
Emails sent, 30 days1,318across 9 journeys
Replies, 30 days23to your inbox
Requests, 30 days7valuations, searches
Worth a call
MB
Mike BrennanCar Wash Seller opened 4×
Call
LK
Laura KimMultifamily Buyer replied
Call
TA
Tom AlvarezIndustrial Tenant 3 clicks
Call
touched.cx/contacts
Contacts+ Add contact
Search your book…
AllIndustrialMedicalRetail
CONTACT JOURNEYNEXT EMAIL
MBMike BrennanIndustrial SellerTue 9a
LKLaura KimMedical BuyerTue 8:40a
TATom AlvarezCar Wash SellerWed 9:15a
RSRachel SteinFast food (QSR) BuyerThu 8:50a
01 · Contacts
Your whole book, organizedFilter by asset type, role and journey. See who’s next in line.
touched.cx/journeys
Industrial Seller
8 emails + quarterly
DAY 0Glad we got connected
DAY 5What I check first before listing a building
DAY 14Why your building’s size class matters now
DAY 28What buyers ask about before they offer
DAY 45Where industrial pricing really stands
YOUR BROKERAGE
What I check first before listing a buildingHey Mike,
Talk soon,
Alex
02 · Journeys
Read every email firstBrowse each journey touch by touch, exactly as contacts get it.
touched.cx/reports
EngagementLAST 30 DAYS
Open rate48%
Click rate11%
Replies23
Deals won2
SentOpenedClickedReplies
03 · Reports
See what’s workingOpens, clicks, replies and deals over time, so you know which journeys earn their keep.
How setup works

Live in three steps.

01
Add your logo & brandingUpload any logo file, pick your color and add your headshot. Touched trims it and checks it reads clearly.
02
Add your contacts & listingsAdd contacts and listings, and Touched matches them to the right people.
03
Tag and goGive each contact a journey. The first emails go out on schedule, in your name.
No CRM to babysit.
No pipelines to update, no templates to build, no emails to write. Three steps, then Touched takes it from there.
Works with what you already use
GmailOutlookSpreadsheetsZapier
Import from CSV, Excel or Google Sheets.
Your brand, not ours

It reads like it came from your desk. Because it did.

Your logo, headshot and color on every email. Upload whatever logo file you have. Touched trims it, checks it reads on your color, and shows you exactly what your contacts will see.

Try a brand color#8A3AD9
Your logo reads clearly on your color
Live previewWhat Sarah sees
YB
Your BrokerageCommercial real estate
Hey Sarah,

Detroit industrial vacancy held at 3.6%, according to CBRE.

Or if it's easier, tell me what you're looking for here.

Talk soon,
Alex

Alex MorganSenior Associate (248) 555-0100
YB
Every touch counts.

A car wash buyer and a medical office seller want different things. Each one gets a journey written for them.

Every email is professionally written for commercial real estate, then sent in your name.

Market numbers and quarterly emails, refreshed every quarter where available
JourneysPlus General for everyone else
Property typesFrom flex space to fast food
Industrial10 journeys
Warehouse, flex, cold storage and self-storage, from every side of the deal.
IndustrialBuyer Seller Tenant Landlord
FlexTenant Landlord
Cold storageTenant Landlord
Self-storageBuyer Seller
Office & medical8 journeys
Leasing and investment sales, plus the tenant mix and buildout medical owners weigh.
OfficeBuyer Seller Tenant Landlord
Medical officeBuyer Seller Tenant Landlord
Multifamily7 journeys
Rents, vacancy and exit options for apartment, manufactured and senior housing owners.
MultifamilyBuyer Seller
Small buildingOwner
Manufactured housingBuyer Seller
Senior housingBuyer Seller
Specialty11 journeys
Car washes, hotels, RV parks, land and special purpose, plus a journey built for 1031 exchange buyers.
Car washBuyer Seller
HotelBuyer Seller
LandBuyer Seller
RV park & campgroundBuyer Seller
Special purposeBuyer Seller
1031 exchangeInvestor
Mixed-use4 journeys
Storefronts with apartments or offices above, from every side of the deal.
BuyerInvestors and owner-users
SellerOwners of mixed buildings
TenantGround-floor businesses
LandlordOwners leasing storefronts
Relationships6 journeys
For the people and moments that cross every property type.
Owner-userBuyer
Sale-leasebackSeller
Referral partnerCPAs, attorneys, lenders
Loan maturityOwner
Client carePast clients
Stay in touchLost or not-now deals
20 journeysRetail & net leaseSingle-tenant net lease, shopping centers and restaurant space, written around guarantors, lease term and cap rates.
Fast food (QSR)Buyer Seller
PharmacyBuyer Seller
Auto partsBuyer Seller
Dollar storeBuyer Seller
Bank branchBuyer Seller
ChildcareBuyer Seller
Auto dealershipBuyer Seller
Restaurant spaceTenant Landlord
Shopping centerBuyer Seller Tenant Landlord
Three steps, then hands offPick one, tag a contact, and it runs.
1
Pick a journeyOne role, one property type.
Industrial Tenant
2
Tag a contactUpload a spreadsheet or BCC Touched.
Any contact in your book
3
It runsIn your name, timed to their time zone.
Touched is running
The journeys

66 journeys, plus General for everyone else.

  • IndustrialBuyer8 emails · quarterly

    Industrial Buyer

    Investor or owner-user acquiring industrial and flex product. Cares about power capacity, clear height and column spacing, small-bay versus big-box vacancy divergence, cap rate entry points against the 2021-22 peak, and automation-ready specs.

  • OfficeTenant8 emails · quarterly

    Office Tenant

    Occupier searching for or renewing office space. Cares about which quality tier a building actually competes in before comparing rents, where real negotiating leverage sits (Trophy and prime space favor the landlord, Class A-minus and B favor the tenant), tenant-improvement allowances and renewal timing, and the collapsed construction pipeline as a constraint on how many real options exist to compare.

  • Medical OfficeSeller8 emails · quarterly

    Medical Office Seller

    Owner, often a physician-owner, considering a sale of a medical office asset. Cares about which tenant-credit tier sets realistic pricing, whether a sale-leaseback fits better than a straight sale, the documentation a serious buyer will check first (zoning, certificate-of-need status, lease structure, remaining term), and how the construction slowdown and returning institutional capital affect timing.

  • MultifamilySeller8 emails · quarterly

    Multifamily Seller

    Owner considering a sale of a multifamily property. Cares about how real occupancy and renewal performance strengthen a pricing story beyond the advertised rent roll, how a shrinking construction pipeline affects buyer demand, timing a sale against improving absorption trends, and the different ways deals are getting structured right now.

  • RetailLandlord8 emails · quarterly

    Shopping Center Landlord

    Owner of a shopping center with bays to lease. Covers tenant mix, exclusives, getting a bay ready, tenant improvement budgets and starting renewals early.

  • Car WashBuyer8 emails · quarterly

    Car Wash Buyer

    Investor or owner-operator evaluating car wash acquisitions. Cares about site format economics (tunnel vs. in-bay vs. self-serve), membership churn, stacking and ingress-egress, water/environmental permitting, and the 1031/bonus-depreciation angle.

Why Touched

The work of a full marketing team, without the team.

Emails written for each CRE role and asset classTouchedDone for you
Email toolYou write them
By handYou write them
Market numbers, cited and refreshed quarterly where availableTouchedBuilt in
Email toolYou research
By handYou research
Timed touches over 90 days, then quarterlyTouchedAutomatic
Email toolYou build it
By handReminders
New listings matched to the contacts they fitTouchedAutomatic
Email toolYou build the list
By handFrom memory
Sent on business-day mornings, in their time zoneTouchedAutomatic
Email toolYou schedule it
By handWhen you remember
Your logo, headshot and colorTouchedAutomatic
Email toolTemplate setup
By handPlain email
Replies forwarded, most-engaged flaggedTouchedBuilt in
Email toolOpens and clicks
By handIf you notice
Your time each monthTouchedReady-made
Email toolHours
By handDays
Pricing

Your best leads already know you.

Start with the niche you work, and add more when your book grows.

No contracts. Cancel anytime.
Niche
One property type, like Car Wash or Pharmacy.
$29/ month
Billed monthly. Cancel anytime.
Start nurturing today
Bundle
Every journey in one asset class, like Office or Industrial.
$59/ month
Billed monthly. Cancel anytime.
Start nurturing today
Full accessBest value
Every journey, across every property type.
$149/ month
Billed monthly. Cancel anytime.All 66 journeys, plus General
Start nurturing today
Every plan includes
Automated nurturingEvery touch sends on schedule
Your brandingLogo, headshot and color
Your own newsletterYour market updates, to any group of contacts
A journey for everyoneGeneral journey for unsorted contacts
Seasonal touchesUp to five holiday notes a year
Questions

The things brokers ask first.

Every touch counts.

The broker who stays in touch gets the call.

Your next deal is probably already in your contacts. Tag them once, and Touched keeps you in front of them every week you’re busy with something else.

Start nurturing today