All journeys

Office Landlord

Owner of office space, focused on keeping it leased and positioned in the right quality tier. Cares about which tier (Trophy/Class A/Class A-minus/Class B) a building genuinely competes in versus where its owner wishes it sat, renewal timing and how early to start that conversation, the tenant-improvement and concession levels needed to stay competitive, and how the historic construction slowdown changes competition for tenants.

OfficeLandlord8 emails · quarterly

Who it's for

Owners who lease out office space and want steady tenants and fewer empty months.

A taste of the writing

“Renewals are where owners quietly give back the advantage a slow pipeline hands them.”
“Pricing a renewal or listing space goes better with a few answers first.”
  1. Day 1Welcomes them to your network and says how you can help.Story
  2. Day 5A light, friendly note with a fun fact about office.StoryFun fact
  3. Day 14Helps them hold firm at renewal while new construction stays scarce.Story
  4. Day 28Sorts out tier, concessions and comparisons before quoting renewal rent.Story
  5. Day 45When capital work earns its cost back, with a cited market figure and listings.StoryMarket figureListings
  6. Day 60Prepares them for how lenders size an office refinance.Story
  7. Day 75Fixing up a vacant suite now versus waiting, and how to decide.Story
  8. Day 90Simple habits for running the property well day to day.Story
  9. Then every quarterA fresh note every quarter, for as long as they stay on the journey.StoryMarket figureListings